Khadija Goudaha

Business Analyst · Continuous Improvement Engineer · Digital Transformation

The rarest hire in any transformation project is someone who understands both the operation and the system built to improve it — and can digitize the gap between them. That's what I bring.

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Agile Workshops

MS Health, 2025

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Business Requirements Defined

MS Health, 2025

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Cycle Time Reduction

SOSIPO, 2021

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Real-Time KPIs Tracked

SOSIPO, 2021

Mechanical engineer by training, business and data analyst in practice. Through internships on production lines at Coca-Cola and SOSIPO, and structuring requirements for a healthcare platform at MS Health, I learned early that the gap between what organizations intend and what they execute is almost always a clarity problem.

I don't just gather requirements — I've mapped losses on a live bottling line.

That experience shaped how I approach analysis. I don't just gather requirements — I've mapped losses on a live bottling line. I don't just design KPIs — I've tracked them against real production targets. Today I combine that operational foundation with business analysis, Power BI dashboards, Python pipelines, n8n automation, and React front-ends to build systems that are structured, measurable, and executable.

Every engagement follows the same logic — whether I'm on a factory floor, inside a product team, or building a dashboard:

Observe

Map the operational reality before touching a single requirement. Talk to the people doing the work. Understand the constraints, the workarounds, and what the data isn't showing.

Structure

Define what needs to be true. Requirements, process logic, user stories, acceptance criteria — written clearly enough that a developer, a manager, and a machine can all act on them.

Design

Build the execution system. Agile sprints, KPI frameworks, dashboards, automation workflows — the architecture that turns the structured requirements into something deliverable.

Measure

Close the loop. Track what was built against what was promised. KPIs, performance reports, dashboard monitoring. If it can't be measured, the improvement isn't real.

This is how a 40% cycle time reduction gets built. Not from a slide deck — from observation, structure, execution, and measurement applied in sequence.

Core Capabilities

Four capability areas — each grounded in real field work, from factory floors to product teams:

Operational Excellence & Continuous Improvement

Lean, DMAIC, and root cause analysis applied to real industrial systems — from bottling lines to manufacturing processes. I've mapped losses, sized equipment, and built KPI frameworks on live production floors.

Lean Six SigmaDMAICRoot Cause AnalysisAMDECKPI FrameworksProcess MappingTPMContinuous Improvement

Business Analysis & Requirements Engineering

From stakeholder interviews to delivery-ready specifications. I translate messy operational and business needs into structured requirements, user stories, and process documentation that development teams can act on immediately.

Requirements GatheringUser Stories & BacklogProcess Mapping & UMLWorkshop FacilitationGap AnalysisStakeholder ManagementFunctional AnalysisAcceptance Criteria

Agile Delivery & Project Coordination

Agile ceremonies, sprint planning, and cross-functional coordination across technical and operational teams. I bridge the gap between business requirements and development delivery — tracking progress, managing priorities, and keeping stakeholders aligned.

Agile / ScrumJiraPMO & ReportingRoadmap PlanningCross-functional CoordinationRisk ManagementDelivery TrackingStakeholder Communication

Data Analysis, Automation & Digital Tools

From raw data to decision-ready dashboards — and from manual processes to automated workflows. I build Power BI reports, write Python and SQL queries, automate with n8n, and develop React interfaces that make data accessible, not just visible. I also integrate AI tools into delivery and analysis workflows.

Power BIPythonn8n AutomationReact.js / Next.jsSQLAI Tools IntegrationDashboard DesignData VisualizationExcel AdvancedPrompt Engineering

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Capability Domains — From Factory Floors to Digital Systems

Each grounded in real field work. Each proven in production environments.

Data analytics dashboard
Clarity is a performance multiplier. If it is not structured, it cannot be executed. If it is not measured, it cannot be improved.

Projects in progress

Hands-on builds applying every capability above to real data and automation problems.

Coming Soon — Three Projects in Progress

A Power BI operations dashboard, an n8n automation workflow, and a Python data pipeline — currently being documented and published.

  • Power BI
  • Python
  • n8n Automation
  • React.js
  • SQL

Projects will be published here as they are completed.

Experience

Selected engagements with measurable impact

Five field engagements — each structured as context, challenge, approach, and measurable outcome.

Industrial production line

"I've mapped losses on a live bottling line — and built the systems to fix them."

Education

Academic foundation & continuous learning

ENSAM Casablanca logo

2018 — 2021

ENSAM Casablanca

Mechanical Engineering Degree

New Product Design

EST Casablanca logo

2016 — 2018

EST Casablanca

DUT Mechanical Engineering & Manufacturing

Industrial Foundations

NeuroSar logo

AUG 2025 — APR 2026

Neurocoaching & NLP — NeuroSar

Cognitive frameworks applied in stakeholder facilitation, behavioural change management, and high-performance team alignment.

Languages

Native

Arabic

Professional & personal communication

Bilingual

French

Business, academic & consulting contexts

Professional

English

Technical documentation & international collaboration

Multilingual delivery across operational, consulting, and technical environments.

Khadija Goudaha

Business Analyst · Continuous Improvement Engineer · Digital Transformation

Casablanca, Morocco

Available for new opportunities

Let's build something structured together.

Open to Business Analyst · Continuous Improvement Engineer · Digital Transformation roles — remote or on-site. I respond within 24 hours.

© 2026 Khadija Goudaha